SBCo is a leading collective of communications experts who live in and love the worlds of fashion, lifestyle, entertainment and hospitality. With a successful legacy built over two decades, we know that audiences feel connected to brands through authentic storytelling across multiple platforms. We have continually evolved our business with shifts in culture, communications and technology, and we choose to work with clients and brands that stimulate and inspire us.
We are so thrilled to announce fashion stylist, creative director, TV, radio and print personality Fuzz Ali is now working with Sally Burleigh at SBCo!
Highly recognisable from his recent stint on My Kitchen Rules, Fuzz’s creative and business lives has seen him working between Australia and Fiji since graduating from Sydney Uni in 2012. He has been key in the development of the Fiji region’s fashion industry as co-creative director of prestigious fashion label ZUBER, former host of Life With Fuzz, Fiji’s first ever talk show, is the host of Fiji’s most popular travel show, Fijian Time, and was inaugural Editor and Creative Director of the Pacific’s first fashion publication, Mai Life Style. As the former longest serving Chairperson of the Fashion Council of Fiji and current host of the Pacific’s biggest fashion fundraiser, Style Fiji, Fuzz is also a fierce LGBTQ supporter and champion of the Fijian travel industry. Fuzz is now recognised as one of the Pacific’s most recognisable faces.
Passionate about fashion, the arts, travel and of course food and wine Fuzz is open to collaborations that complement all he stands for, speaking and hosting opportunities and ambassador roles to complement all.
Woot! It’s official!! @bangalaydining @bangalayluxuryvillas wins their First Hat @goodfoodau Awards and we couldn’t be happier!! Congratulations @michelle__bishop and to the quiet but oh-so-clever achiever @simon_evans_bangalay ! We couldn’t be more thrilled for you and all of the team!!
Hard work pays off!! And delicious dishes too.
Thank you so much for your support @trudijenkins_ @ardynbernoth @callanboys @jilldupleix #terrydurack #goodfood #destinationdining #bestinbiz #southcoast #travel #luxury #goodfood #goodlife
#hat #hat #hat 👏👏👏...
Top end dining in NSW has expanded to include regional dining locations in a major way … with hard work, perfect produce and creative culinary maestros in the kitchen it is so fun to find new dining destinations out of just Sydney.
With one of our favourite and long time clients @bangalaydining @bangalayluxuryvillas invited to the prestigious @goodfoodau Awards tonight for the very first time, the shoulders they will rub and the calibre of guests and chefs they will celebrate with is a reward in itself! Have fun @michelle__bishop @simon_evans_bangalay - you deserve it!! 👏👏👏...
This has been the most inspiring project we have had the privilege to support in a very long time. We are truly inspired to be working with passionate band-for-change @thebluesberries as they prepare to launch “Blue Skies” for Ukraine, an EP that features over 70 leading musicians from Australia and Ukraine in a wonderful collaboration to raise vital funds to support the now millions of Ukraine refugees forced to leave their homes and as winter approaches.
Together with @australiaforunhcr @australianchamberorchestra @wisemusiccreative_au this is a must follow 🙏Here’s a sneak peek... spread the word ... share and like #ukraine #ukrainewar #musicforchange
4 years ago today! Celebrating 100 years of @sydneyairport with a Gala Dinner for 500 guests on the tarmac! Featuring the incredibly beautiful Sydney Symphony Orchestra, planes flying in and out, superb food, wine and entertainment and most importantly our guests!
Loved it then and incredibly grateful to be in this industry now!!
Opening in January 2023, we could not be more excited for the launch of Australia's first Sofitel Spa @sofiteldarlingharbour !
Set across two-stories, the stunning spa was designed by @pikewithers and will feature seven treatment rooms, Australian made @waterlilyaustralia and French cosmetic treatment brand @biologique_recherche_au
This luxurious retreat will deliver ultimate relaxation with a holistic and indulgent experience thanks to new Director of Spa & Wellness, Cecilia Ferreyra
Ready for a getaway down Australia's picturesque South Coast? Head down to Banglaya luxury Villas where you will receive an exceptional dining experience surrounded by coastal and country-inspired design.
Book your spots now for breakfast, lunch and dinner
TWO WEEKS AGO...we were celebrating the Sydney premiere of the NEW @wogboysforever movie alongside the brilliantly talented cast and our special guests!
Delighting in the latest "Wog Boys" instalment after 12 years, Enmore Theatre was filled with laughter and cheer - congratulations to @nickgiannopoulos , the cast and all of the crew involved on an amazing premiere and film
If you haven't seen this "wog-tastic" film yet, don't miss your chance, screening in cinemas across Australia!...
"Sally Burleigh and her gun team are an absolute pleasure to work with. With a short time frame and COVID-impacted strategy Sally went above and beyond to launch War Paint for Men into the Australian market in 2021 and we couldn’t be happier!! Sally clearly has super strong relationships with key titles and opinion leaders which secured some amazing pieces of PR and continuing (unpaid) key influencer support. She is without doubt an expert in her field and extremely collaborative to work with – we highly recommend her to all"
Emma Williamson, WarPaint for Men
"I was delighted to initially have Sally recommended to me by well respected and valued colleagues at Tourism Australia but now after 12 months of working closely together I have come to truly value Sally’s business insight and media prowess - but most of all, her ability to remain both flexible and agile to meet the changing dynamics of the arts, tourism and hospitality industries we support."
Michaela Chan, West HQ – Chief Marketing Officer
"Sally Burleigh was retained by Hamilton Island Enterprises for five years to assist specifically with luxury, lifestyle and celebrity programs. She is terrific at putting partnerships together and when she hits a brick wall she will always seek an alternative solution."
NICKY OATLEY, HAMILTON ISLAND/QUALIA
"Sally has created an agency and team that still values and supports traditional media together with digital platforms. Her media, model and celebrity friends helping her to drive authentic brand strategies for fashion, beauty and lifestyle clients –continuously supporting and thus driving coverage for her clients and providing content for freelance and in-house stylists and fashion editors – young and old!"
— KIM PAYNE, ICON MAGAZINE FASHION DIRECTOR
"Camilla Franks’ as a person and the CAMILLA brand have grown significantly with Sally’s stewardship over the last five++ years. She has positioned us well for the future and she will always be considered a part of the CAMILLA family."
— ADRIAN MCDERMOTT, FORMER HEAD OF MARKETING, CAMILLA
"Bangalay Luxury Villas engaged Sally Burleigh in May 2020 to facilitate Bangalay Luxury Villas’ communication strategy post the horror of the South Coast floods and bushfires and the decimation of our region, and then the impacts of COVID-19. Our social media audience increased by over 8,000 followers on Instagram at the time and resulted in an incredibly high increase in website visitation. We have felt since the beginning that Sally and her team were personally invested in the success of each of the campaigns and cannot recommend Sally more highly."
Michelle Bishop, Bangalay Luxury Villas – General Manager
"Sally Burleigh and her team of PR professionals are experts in their field, their passion, contacts and knowledge in the media landscape is second to none. All elements for each campaign were managed effectively and efficiently hence I have no hesitation in recommending principle Sally Burleigh and her team to future clients."
CARL FENNESSY, CHIEF EXECUTIVE, ENDEMOL SHINE AUSTRALIA
"I have no hesitation in recommending Sally and her company to anyone who is looking for one of the very best public relations and marketing operators. Sally is always prepared to go the extra mile. She is also good humoured and a pleasure to work with."
ITA BUTROSE, AO, OBE
"Sally’s list of contacts in Sydney is beyond compare...both in social circles and amongst journalists - particularly on magazines - all of whom hold Sally in particularly high regard, and her long list of successes, unrivalled reputation, and canny knack of always getting the best out of every opportunity, make her one of this country’s leading public relations experts, and I honestly cannot recommend her highly enough."
— LISA WILKINSON, MEDIA PERSONALITY, THE PROJECT
"Whether it’s fashion, beauty, health, hospitality, properties or even people, every communication had these in common: professional, personalised and pitch perfect. Sally’s personal contacts in the media industry are second to none."
— RACHEL SHARP, GRAZIA MAGAZINE FASHION NEWS DIRECTOR
"SBCo (SBPR) delivered an amazing in market strategy that created incredible impact through print and digital media, influencers and key opinion leaders. Our beautiful dinner at Regatta with VOGUE Australia was a major highlight and it was the perfect chance to meet some of Australia's inspiring and fashion savvy elite!"
— SASKIA OSMOND-EVANS, ACTING GLOBAL PR MANAGER, VESTIAIRE COLLECTIVE